I in Kingston

We’re delighted with how easy the brand design makes everything. It feels harmonic and natural, but strong – exactly the qualities we want to leverage.

-Carmel Croukamp, CEO, Parque das Aves

Find out how we can help move your brand forward.

Canadian Construction Association
Canadian Association of Medical Radiation Technologists
Kingston Accommodation Partners
Radio Advisory Board of Canada
Canadian Association of Defence and Security Industries
Canadian Blood Services
Travel Nunavut
The Ottawa Hospital
Perley Health
Regional Tourism Organization 9
Society of Obstetricians and Gynaecologists of Canada
Electricity Canada
Kingston Economic Development
Canadian Parents for French
Ottawa Tourism
Hydro Ottawa
Tourism Industry Association of Canada
Vancouver Island Construction Association
Canada Deposit Insurance Corporation
Makatew Workshops
Cryostasis Inc.
City of Kingston
Minto Communities
Terra 20
Canadian Real Estate Association
Parque Das Aves
Tourism HR Canada
Culinary Tourism Alliance
The Royal
Tourism Kingston
Egg Farmers of Canada
Winnipeg Construction Association
Railway Association of Canada

From the team


How Colours Can Colour Our Behaviour

by Stephanie Chartrand

Most people tend to see themselves as rational thinkers, making decisions grounded in reason. The truth, however, is that most of us act emotionally, the left...

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Alphabet® Wins Two Summit Creative Awards for Work with Tourism Kingston

by Alphabet®

We’re proud to announce that we’ve won not one but two 2022 Summit Creative Awards for our recent work with Tourism Kingston. The Summit Creative Awards...

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Risky Advertising: The Good, The Bad, and The Stinky

by Cory Davis

Advertising is a risky business these days. Nudity on billboards, super bowel movements, and that “Dry January” tweet are a few examples of brands sticking...

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industry social media

Curating a Selfie-Made Tourism Destination

by Marley Kirkpatrick

Millennials and Gen Z tourists are unlike their predecessors. Their desire to experience different cultures, food, and adventures remains the same, but how...

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campaigns industry

Creating a 360° Brand Your Audience Connects With

by Meagan Kelly

The idea of a brand is different today than it was even 18 months ago. Look even further back, say a decade, and the way we operate when it comes to brands is...

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digital marketing

How to edit your way to a captivating video

by Mike Short

A video editor is like the bass player in a band.  Oftentimes, they’re overshadowed by the drummer, but their role is as important to the rhythm (or...

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What’s in a Name?

by Steve Bowker

On the surface, a good brand name feels like it’s meant to be. It’s clear, concise, and memorable, and it works hard to drive equity – without us even...

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digital marketing social media

The Art of the Hashtag

by Cory Davis

A pound sign here, a number sign there, and you’re good to go, right?  Not quite (#SorryNotSorry). There’s more to expanding your reach on social...

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culture industry

Hitting a Creative Wall? Try Thinking Inside the Box.

by Chris Campeau

“Think outside the box.” We’ve all heard it. A mantra so married to the creative industry, so embedded in our lexicon, it’s as commonly uttered as...

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