associations

446421 members served.
And counting.

With more than 20 years’ experience partnering with member-based organizations, we know it takes a calculated approach to move your people, vision, and industry forward. Let’s put the pieces in place.

Member value

Growing and retaining your member base starts with a clear message and tangible value. We can help unify your voice and drive member satisfaction with the right tactics at the right time.

Helping REALTORS® grow their business.

Learn how we helped the Canadian Real Estate Association empower its members.

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Industry advocacy

Swaying policymakers, shifting public perceptions – your challenges are real, but they’re also connected. We can help align your efforts and chart a path to impact change strategically.

Breaking ground for Canadian construction.

Learn how we helped the Canadian Construction Association fortify its voice.

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Brand reputation

Strengthening your position as a vital authority doesn’t happen overnight. Together, we can build the right tools and platforms to reinforce your role to the people who matter.

Inspiring Canadians to fulfill their raison d’être.

Learn how we helped Canadian Parents for French tackle a labour shortage.

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Work that moves the needle

“Alphabet® has been instrumental in supporting our industry recruitment and government relations efforts.”

Mary Van Buren, President, CCA

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The right solutions at the right time.

  • Brand strategy & design
  • Communications strategy
  • Custom web solutions
  • Public advocacy campaigns
  • E-learning systems
  • CRM solutions
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We partner with our clients.

Some companies associate. We partner with our clients.
Canadian Real Estate Association
Canadian Construction Association
Winnipeg Construction Association
Canadian Parents for French
Railway Association of Canada
Society of Obstetricians and Gynaecologists of Canada
Radio Advisory Board of Canada
Vancouver Island Construction Association
Canadian Association of Medical Radiation Technologists
Canadian Association of Defence and Security Industries
Electricity Canada
Canadian Blood Services
Canada Deposit Insurance Corporation

Ready to positively impact your business, members, and industry? Learn how we can help.

From the team

industry

Alphabet® Wins Two Summit Creative Awards for Work with Tourism Kingston

by Alphabet®

We’re proud to announce that we’ve won not one but two 2022 Summit Creative Awards for our recent work with Tourism Kingston. The Summit Creative Awards...

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industry

Risky Advertising: The Good, The Bad, and The Stinky

by Cory Davis

Advertising is a risky business these days. Nudity on billboards, super bowel movements, and that “Dry January” tweet are a few examples of brands sticking...

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industry social media

Curating a Selfie-Made Tourism Destination

by Marley Kirkpatrick

Millennials and Gen Z tourists are unlike their predecessors. Their desire to experience different cultures, food, and adventures remains the same, but how...

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campaigns industry

Creating a 360° Brand Your Audience Connects With

by Meagan Kelly

The idea of a brand is different today than it was even 18 months ago. Look even further back, say a decade, and the way we operate when it comes to brands is...

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digital marketing

How to edit your way to a captivating video

by Mike Short

A video editor is like the bass player in a band.  Oftentimes, they’re overshadowed by the drummer, but their role is as important to the rhythm (or...

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industry

What’s in a Name?

by Steve Bowker

On the surface, a good brand name feels like it’s meant to be. It’s clear, concise, and memorable, and it works hard to drive equity – without us even...

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digital marketing social media

The Art of the Hashtag

by Cory Davis

A pound sign here, a number sign there, and you’re good to go, right?  Not quite (#SorryNotSorry). There’s more to expanding your reach on social...

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culture industry

Hitting a Creative Wall? Try Thinking Inside the Box.

by Chris Campeau

“Think outside the box.” We’ve all heard it. A mantra so married to the creative industry, so embedded in our lexicon, it’s as commonly uttered as...

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digital marketing

How to Make Your YouTube Videos More Discoverable (Part 1)

by Ray Wang

The year was 1979. The Buggles sang “Video killed the radio star.” Flash forward to 2021, and those words couldn’t be truer. Despite the buzz surrounding...

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