digital marketing

How to edit your way to a captivating video

by Mike Short

A video editor is like the bass player in a band.  Oftentimes, they’re overshadowed by the drummer, but their role is as important to the rhythm (or...

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digital marketing, social media

The Art of the Hashtag

by Cory Davis

A pound sign here, a number sign there, and you’re good to go, right?  Not quite (#SorryNotSorry). There’s more to expanding your reach on social...

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digital marketing

How to Make Your YouTube Videos More Discoverable (Part 1)

by Ray Wang

The year was 1979. The Buggles sang “Video killed the radio star.” Flash forward to 2021, and those words couldn’t be truer. Despite the buzz surrounding...

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digital marketing

How to Make Your YouTube Videos More Discoverable (Part 2)

by Ray Wang

Ready to find out more about how to make your videos more discoverable on YouTube?  In Part 1, you learned how to optimize each video using keywords and...

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digital marketing, industry

How to Use TikTok for Your Next Campaign

by Ray Wang

According to App Annie, TikTok was the most downloaded app in 2020. An impressive statistic and one that signals TikTok’s next stage of maturity:...

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digital marketing, industry

Clubhouse, Discord, Twitter, and Co: The Social Audio Wars are Heating Up

by Meagan Kelly

By now, you’ve undoubtedly heard the name Clubhouse being tossed around in marketing circles. It seems to have evolved from a shiny new trend to a bonafide...

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campaigns, design, digital marketing

The allure of Minto Morgan’s Creek

by Alphabet®

Minto’s newest boutique community in beautiful Kanata, Ontario, offers terrace and townhomes with a charming creek running through the landscape of this...

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digital marketing, social media

Are you missing out on a viable marketing opportunity with TikTok? Part 2.

by Hannah Bock

As one of the fastest-growing apps on the market today, marketers and brands are taking notice and looking to capitalize on TikTok’s popularity. But...

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