Marley graduated from Carleton University in 2016 with a Bachelor of Arts (Honours) in Communications. She spent a semester at Swansea University in Wales, gaining an international perspective on the field of media and communications. Over the course of her degree, she developed strong writing, creative, and project management skills, which she’s put to work in her role as an account executive since joining Alphabet® in 2016.
Prior to joining the Alphabet® team, Marley worked for retail startup terra20. During her more than three years there, she saw the company grow from an idea to a successful brick-and-mortar store. She worked in a variety of roles, from the marketing team to the sales floor, developing an affinity for fast-paced projects and tasks.
Marley’s passion for learning, travel, and culture helps her bring a multi-dimensional approach to her work at Alphabet®. She continues to learn by attending industry events including Advertising Week New York and the Canadian Meetings and Events Expo (CMEE) to ensure she’s always on the cutting edge for her clients, which include Minto Communities Ottawa, Kingston Accommodation Partners, Tourism Kingston, Regional Tourism Organization 9, Kingston Economic Development Corporation, and the St. Laurent Shopping Centre.
Twenty years ago, digital spaces were far from the centre of business and commerce. But now, your company’s landing page is often the first touch point...learn more
While there’s no formula for writing a winning tagline, here’s some advice to steer clear of a dud. Learn more on the Alphabet®...learn more
Your step-by-step guide to the media planning process. From media types and KPIs to implementation and optimization. A strategic media plan is how you generate...learn more
There’s a saying in marketing: “The riches are in the niches.” It suggests there’s more worth in marketing a specific product or service to a...learn more
Our emotions guide almost every decision we make. To stand out in today’s market, you need to create a brand strategy that appeals to your audience’s inner...learn more
Is the newest social media platform right for your brand? Here’s what to consider before diving in. | Alphabet®...learn more
How content and design teams collaborate to increase efficiency and elevate the quality of their work | Alphabet®...learn more
How can your organization stay nimble in the face of change? Get four tips on how to successfully pivot on the Alphabet®...learn more
Need to boost brand perception? In this guide, we outline tips for generating brand trust and credibility to set you up for...learn more