Cory Davis

Copywriter

copy

Word-nerd at heart, Cory brings over ten-years of copywriting experience to the Alphabet® team, including a passion for creating story-telling and content marketing. As a graduate from St. Lawrence College’s three-year Advertising & Integrated Marketing Communications program, his understanding of communications and strategic planning adds depth and substance to his writing that goes beyond catchy phrases and creative alterations. 

Along with roots in traditional print mediums, Cory specializes in writing for the digital landscape, including web copy, email, social media and blog content. Flexible in style and adaptable in voice, he recognizes the importance of an audience-first approach to writing. Cory understands that putting pen to paper is only a fraction of what it means to be a copywriter—he believes thorough research is the foundation upon which the best copy is created, with your audience’s wants, needs and desires being the most important. 

Wth agency experience, eight years managing one of Canada’s largest paddlesports centres  and a freelance side-hustle, Cory is a well-rounded, professional writer capable of producing high-quality copy and content for a variety of clients and industries. Among others, he’s produced work for the Canadian Real Estate Association, Minto Communities Ottawa, University Hospitals Kingston Foundation, Tourism Kingston, the Society of Obstetricians and Gynaecologists of Canada, and an array of small businesses and entrepreneurs.

Highlights

  • In 2016, developed an email and social media marketing campaign leading to the sale of a small business valued at over $1.2M
  • Specializes in creating content and copy for digital mediums with a deep understanding of content marketing and content strategy
  • Blogger, Musician, songwriter and creative writer

Highlights

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From the team

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digital marketing

How to Make Your YouTube Videos More Discoverable (Part 1)

by Ray Wang

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digital marketing

How to Make Your YouTube Videos More Discoverable (Part 2)

by Ray Wang

Ready to find out more about how to make your videos more discoverable on YouTube?  In Part 1, you learned how to optimize each video using keywords and...

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industry

To Podcast or Not to Podcast? Here’s What to Consider.

by Meagan Kelly

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campaigns culture

Our Year in Tourism Marketing

by Cathy Kirkpatrick

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industry

Copy vs. Content: What’s the Difference? (And Do you Need Both?)

by Chris Campeau

There’s an ongoing debate among us marketers (or at least us writer-types). Are copywriting and content writing the same thing? If not, what’s the...

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digital marketing industry

How to Use TikTok for Your Next Campaign

by Ray Wang

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culture industry

Leading an Effective Creative Brainstorm with Your Team

by Meagan Kelly

Running a creative brainstorm is no small task. It’s the starting point for your entire project. A strong brainstorm can lead to a strong result. A weak...

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digital marketing industry

Clubhouse, Discord, Twitter, and Co: The Social Audio Wars are Heating Up

by Meagan Kelly

By now, you’ve undoubtedly heard the name Clubhouse being tossed around in marketing circles. It seems to have evolved from a shiny new trend to a bonafide...

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awards & events

Winning With Soul: The Necessary Harmony of Data and Story

by Tony Lyons

When you live and breathe digital marketing and content development, it’s easy to become weary of our industry’s obsession with data analytics....

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