Cory Davis

Copywriter

copy

Word-nerd at heart, Cory brings over ten-years of copywriting experience to the Alphabet® team, including a passion for creating story-telling and content marketing. As a graduate from St. Lawrence College’s three-year Advertising & Integrated Marketing Communications program, his understanding of communications and strategic planning adds depth and substance to his writing that goes beyond catchy phrases and creative alterations. 

Along with roots in traditional print mediums, Cory specializes in writing for the digital landscape, including web copy, email, social media and blog content. Flexible in style and adaptable in voice, he recognizes the importance of an audience-first approach to writing. Cory understands that putting pen to paper is only a fraction of what it means to be a copywriter—he believes thorough research is the foundation upon which the best copy is created, with your audience’s wants, needs and desires being the most important. 

Wth agency experience, eight years managing one of Canada’s largest paddlesports centres  and a freelance side-hustle, Cory is a well-rounded, professional writer capable of producing high-quality copy and content for a variety of clients and industries. Among others, he’s produced work for the Canadian Real Estate Association, Minto Communities Ottawa, University Hospitals Kingston Foundation, Tourism Kingston, the Society of Obstetricians and Gynaecologists of Canada, and an array of small businesses and entrepreneurs.

Highlights

  • In 2016, developed an email and social media marketing campaign leading to the sale of a small business valued at over $1.2M
  • Specializes in creating content and copy for digital mediums with a deep understanding of content marketing and content strategy
  • Blogger, Musician, songwriter and creative writer

Highlights

From the team

industry

7 Winning Examples of Brand Digital Transformation

by Alphabet®

It seems like new digital channels are emerging every day, each one promising to deliver a better customer experience. Keeping up is a challenge, but...

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industry

AI vs. Automation: Is It Intelligent or Just Useful?

by Alphabet®

Imagine a life completely automated. Your coffee brews, pours, and mixes itself as you wake up. Your emails are sorted before you start work. And the work...

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web design

Speed Matters: Website Performance and Perception

by Devon Kunkel

Want more sales, sign ups, and heads in beds? A fast, functioning website is a must have. Get the facts on the Alphabet®...

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digital marketing

The Power of Podcasts: Best Practices for a Standout Show

by Alphabet®

A good podcast can engage your audience, amplify your voice, and build your brand. Dig into best practices for a standout show on the Alphabet®...

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industry

What Sustainable Tourism Really Means: It’s More Than “Going Green”

by Katie Greiss

Everything to know about sustainable tourism. From what it is and implementation to measuring success and...

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culture

The Importance of Work-Life Balance for Creative Minds

by Meagan Kelly

Burnout is an ugly topic. We don’t love thinking about it, and we especially don’t love experiencing it. However, as the world moves at a faster and faster...

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industry

She’s All That: Exploring Lipstick Theory, the Beauty Industry, and the Purchasing Power of Women

by Alphabet®

We look at how the purchase of lipstick is linked to economic shifts, as well as how the beauty industry contradicts itself and why we should all be embracing...

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culture

Why Strategy? The Mindset of Problem Solving.

by Alphabet®

Uncover the four tenets of a good strategy in brand and communications. On the Alphabet®...

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industry

The Heads and Tails of Shoulder Season Tourism in Destination Marketing

by Marley Kirkpatrick

How to define your destination’s shoulder season and ways to maximize its...

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