Sarah Houghton

Copywriter

copy

Sarah is a graduate of St. Lawrence College’s Advertising and Marketing Communication program. While at St. Lawrence College, Sarah developed strong strategic and analytic skills, and worked with several locally owned Kingston businesses and non-profits to strengthen their brand with integrated marketing plans. Sarah also completed an 8-week internship with the Cultural Services Department at the City of Kingston where she gained valuable insight into the important role art and culture plays in a thriving community.

Sarah brings her dedication to the written word to Alphabet®, capturing the unique voice of each and every client. As a copywriter, Sarah works closely with both the creative and accounts team to uncover innovative new ways to tell a story.

Highlights

  • Graduate of St. Lawrence College’s Advertising and Marketing Communication program
  • 8-week internship with the Cultural Services Department at the City of Kingston

Highlights

talkin

shop.

From the team

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campaigns design digital marketing

The allure of Minto Morgan’s Creek

by Alphabet®

Minto’s newest boutique community in beautiful Kanata, Ontario, offers terrace and townhomes with a charming creek running through the landscape of this...

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digital marketing social media

Are you missing out on a viable marketing opportunity with TikTok? Part 2.

by Hannah Bock

As one of the fastest-growing apps on the market today, marketers and brands are taking notice and looking to capitalize on TikTok’s popularity. But...

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design

Creativity thrives with constraints

by Yang Li

Having constraints when you’re trying design something great for a client might sound suppressive, but it’s actually a great opportunity to be innovative...

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culture

Our Favourite 2019 Moments

by Alphabet®

Last year was an incredible one for Alphabet®. It brought us new team members, new clients, new projects, new challenges, and new reasons to re-stock the beer...

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awards & events culture

Employees Choice Award

by Alphabet®

Alphabet® has had the honour of winning plenty of marketing and advertising awards for clients over the years, but our most recent award win really left the...

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campaigns digital marketing

Tunes about ticks

by Alphabet®

Mention the word “tick” to anyone, and you’re sure to get some kind of reaction: from looks of disgust to full-body shivers and even panicked screams of...

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awards & events campaigns

2018 Silver Leaf Award of Excellence

by Cathy Kirkpatrick

We’re proud to say our expert communication strategy for CIRA won the 2018 Silver Leaf Award of Excellence CIRA (The Canadian Internet Registration...

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campaigns

The synergy of Minto’s Harmony

by Alphabet®

Minto Communities was developing a property to entice young families searching for beautiful, affordable housing to call home. Alphabet® needed to create a...

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digital marketing social media

Increasing Organic Engagement on Facebook with Unique Post Types

by Hannah Bock

It’s no secret that Facebook organic reach is declining. (If this is news to you, feel free to Google it and you’ll see the thousands of articles talking...

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