Ray Wang

Digital Media Specialist

Digital

Ray is a tech-savvy digital enthusiast with a bachelor’s degree from Trent University’s Business Administration program with a specialization in Marketing; he also holds a postgraduate certificate in Advertising from Humber College. Ray has worked with a variety of clients across multiple industries and markets, including experience with major brands on a global scale as well as SMBs at the local level.

As a true digital nomad, Ray enjoys both the creative and technical elements of marketing. Ray’s knowledge extends into media planning and buying, e-commerce, creative design, and social media marketing. His background in multicultural advertising also offers insight into the nuances of building relationships with different ethnic groups in Canada and abroad.

Ray is an integral part of the Alphabet® team, working  with the Canadian Real Estate Association, Tourism Kingston, the Regional Tourism Organization, Minto Communities, and the Society of Obstetricians and Gynaecologists of Canada.

Highlights

  • Google Ads Certified
  • Social media ad buying expert
  • Multicultural advertising

Highlights

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From the team

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digital marketing industry

Clubhouse, Discord, Twitter, and Co: The Social Audio Wars are Heating Up

by Meagan Kelly

By now, you’ve undoubtedly heard the name Clubhouse being tossed around in marketing circles. It seems to have evolved from a shiny new trend to a bonafide...

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awards & events

Winning With Soul: The Necessary Harmony of Data and Story

by Tony Lyons

When you live and breathe digital marketing and content development, it’s easy to become weary of our industry’s obsession with data analytics....

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awards & events

Alphabet® Brings Home Two Summit Media Awards

by Alphabet®

2021 is starting in a big way! We’re excited to announce that Alphabet® has brought home not one but two Summit International Emerging Media Awards 🎉:...

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culture

The True Cost of WFH

by Regan Mathurin

Like most, March 2020’s emergency order hit our business like a tidal wave. And as we scrambled to set employees up with everything they needed, we succeeded...

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industry

A Recipe for Seduction or Salmonella? An Opinion on KFC’s New Mini-Movie

by Tony Lyons

Their gaze entangles through a forest of strangers. Trapped like animals, they struggle to break away, impossibly ensnared. Silently, in lockstep, they...

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culture

Meet the Alphabeteers Part One: Client Services

by Cory Davis

Welcome to Alphabet®, where great brands are built on big ideas and strong partnerships. I’m Cory, a copywriter on the team, and over the next few weeks,...

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campaigns design digital marketing

The allure of Minto Morgan’s Creek

by Alphabet®

Minto’s newest boutique community in beautiful Kanata, Ontario, offers terrace and townhomes with a charming creek running through the landscape of this...

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digital marketing social media

Are you missing out on a viable marketing opportunity with TikTok? Part 2.

by Hannah Bock

As one of the fastest-growing apps on the market today, marketers and brands are taking notice and looking to capitalize on TikTok’s popularity. But...

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design

Creativity thrives with constraints

by Yang Li

Having constraints when you’re trying design something great for a client might sound suppressive, but it’s actually a great opportunity to be innovative...

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