Kelsea holds a Bachelor’s Degree (BA) from Bishop’s University, with a concentration in Health and Business and minoring in Psychology. Her enthusiasm and academic prowess was awarded with an International Scholarship of Excellence, which led her to the University of Stirling in Scotland to study a Master’s of Science in Marketing. The post graduate program provided Kelsea with both a theoretical and practical understanding of marketing. Her Dissertation on the impact trust has on the consumer’s decision-making process was honoured with Distinction.
Before joining Alphabet®, Kelsea continued to fuel her passion for research at McGill University, where she co-authored a published Knowledge Synthesis Project for the Canadian Institute of Health Research. She also obtained an Inbound Marketing Certification to strengthen her understanding of digital marketing practices.
Kelsea’s thirst for knowledge, attention to detail, and compassion make her a perfect addition to the Account’s Team. She’s passionate about uncovering the truth behind brands and takes pride in seeing the process through. With her skill set and enthusiasm, Kelsea provides quality client services across a wide variety of projects and clients, including Perley and Rideau Veterans’ Health Centre, Canadian Parents for French, Canadian Public Affairs Channel, ZEN Graphene, Hydro Ottawa and the Community Economic Development and Employability Corporation.
The year was 1979. The Buggles sang “Video killed the radio star.” Flash forward to 2021, and those words couldn’t be truer. Despite the buzz surrounding...learn more
Ready to find out more about how to make your videos more discoverable on YouTube? In Part 1, you learned how to optimize each video using keywords and...learn more
It seems like everyone has a podcast these days – and why not? Aren’t they a great way to share your opinions on niche topics and connect with people via...learn more
Many think of travel experiences within the context of large operators – cruise lines, all-inclusive vacations, airlines, hotel chains – but the truth is,...learn more
There’s an ongoing debate among us marketers (or at least us writer-types). Are copywriting and content writing the same thing? If not, what’s the...learn more
digital marketing industry
According to App Annie, TikTok was the most downloaded app in 2020. An impressive statistic and one that signals TikTok’s next stage of maturity:...learn more
Running a creative brainstorm is no small task. It’s the starting point for your entire project. A strong brainstorm can lead to a strong result. A weak...learn more
digital marketing industry
By now, you’ve undoubtedly heard the name Clubhouse being tossed around in marketing circles. It seems to have evolved from a shiny new trend to a bonafide...learn more
awards & events
When you live and breathe digital marketing and content development, it’s easy to become weary of our industry’s obsession with data analytics....learn more