With nearly two decades of experience in marketing and communications, Dan brings his extensive knowledge to the accounts team at Alphabet®. His expertise spans across a variety of industries with a focus on brand development, strategic planning, project management, and client relations. He understands how to foster B2B and B2C relationships, and he has proven to enhance corporate profiles while satisfying stakeholder demands.
Dan is experienced at all levels of business – having worked with local, regional, and national organizations – and he is highly adept in media relations. Over the years, he’s helped many clients meet their business and marketing goals; one of the most notable is the rebranding of Canadian North Airlines (formerly FirstAir). His involvement in the project earned the airline the Best Ottawa Business Award in 2018.
As Senior Account Director, Dan relies on a strong collaborative approach to find the right solution for our clients. This includes on-going projects with the Canadian Construction Association, the Canadian Real Estate Association, Perley Health, and Zentek.
Most people tend to see themselves as rational thinkers, making decisions grounded in reason. The truth, however, is that most of us act emotionally, the left...learn more
We’re proud to announce that we’ve won not one but two 2022 Summit Creative Awards for our recent work with Tourism Kingston. The Summit Creative Awards...learn more
Advertising is a risky business these days. Nudity on billboards, super bowel movements, and that “Dry January” tweet are a few examples of brands sticking...learn more
industry social media
Millennials and Gen Z tourists are unlike their predecessors. Their desire to experience different cultures, food, and adventures remains the same, but how...learn more
The idea of a brand is different today than it was even 18 months ago. Look even further back, say a decade, and the way we operate when it comes to brands is...learn more
A video editor is like the bass player in a band. Oftentimes, they’re overshadowed by the drummer, but their role is as important to the rhythm (or...learn more
On the surface, a good brand name feels like it’s meant to be. It’s clear, concise, and memorable, and it works hard to drive equity – without us even...learn more
digital marketing social media
A pound sign here, a number sign there, and you’re good to go, right? Not quite (#SorryNotSorry). There’s more to expanding your reach on social...learn more
“Think outside the box.” We’ve all heard it. A mantra so married to the creative industry, so embedded in our lexicon, it’s as commonly uttered as...learn more